We are delighted to launch our new strategic plan for years 2021 – 2024.
Over the last nine years we have pioneered coaching in prisons, showing the value of coaching to change lives and systems. Our goal for the next decade is to make coaching available to everyone in the justice system.
Building on our learning, and the team’s resilience and innovation during tough year in lockdown, our strategic plan begins with our new vision and mission and sets out our five key aims for the next three years.
VISION
The futures of people affected by the criminal justice system are determined by their potential, not their past.
MISSION
We use coaching to unlock the potential of individuals and drive culture change in the criminal justice system so that rehabilitation is possible.
AIMS
- Increase the number of young people who access coaching at more points on their journey.
- Change prison culture through coaching people who work and live there.
- Champion coaching as a transformational tool in the justice system.
- Build a robust evidence base for coaching in the criminal justice system.
- Fortify Spark Inside’s foundations.
Our ambition for Spark Inside over the next three years is to grow both the reach of our work, and the impact we have on the individual, institutions and the justice system.
CEO Vicki Cardwell said:
“Our strategic plan builds on the consistent positive impact Spark Inside has made on the lives of over 1000 people living and working in prison. The plan recognises the structural barriers that hold people back from utilising their human potential, including racial injustice and discrimination, and focuses on creating change at three levels to address those barriers and make rehabilitation possible. I’m so proud of what we’ve achieved, as a team of staff and coaches alongside our funders and supporters, and we are committed to this next period of growth and impact.”
Read the strategic plan here
